Nuance
The modern way to connect

Nuance is more than just a business card; it's an all-in-one marketing tool that can help you build professional relationships and increase sales efficiency.
Heading
User research
UI/UX Design
Interaction Design

Summary
I worked closely with the client to design the entire flow for the main product - a mobile app. This journey was broken down into stages. First and foremost, I created wireframes that allowed me to assess the flow's legibility. Then I created nice, professional design mockups with illustrations. My mission is far from over, as I continue to strive for a better user experience based on how customers interact with the app.
The process
It's a crucial stage that allows both parties to align on the project's vision and expectations. To achieve the best results, I believe that any project should be completed in collaboration.
Researching allows for a broader understanding of the field and trends, creating a killer feature for the app, and identifies the aspects that set the product apart from competition and where it can improve.
By performing this analysis, I come up with a list of dos and don'ts for the project as I strive to make each product unique. My primary aim is to make the product recognizable and powerful.
This is a so-called preparation phase when I come up with a set of assets, color palettes, and other materials that might be at hand while creating the design. UX research helps to find ways of implementing.
Wireframing is a stage that cannot be skipped while making the app design as it helps to make sure the structure is valid and all the screens are present.
Let the magic begin here! Designing is an adorable part when the ideas come true to life. Lifehack: while designing, I use the Figma Mirror app to see how the app would actually look on a mobile screen.
By means of creating a clickable prototype in Figma, I make a double-check on the consistency of the flow and user interaction. It helps identifying the gaps and making corrections in the app before it's passed to next stage.
Development is a final, yet a very heavy, step before the product is available to the public.

Moodboard

How it works
Share your contact info, social profiles, videos, music, collect info through forms, book meetings to your calender, and more,
Instantly share your card with any device, even if they don't have the app.
All of your business relationships will be stored within the app, making contact management effortless.

Logo

Fonts

Colors

Illustrations

App store banners
